ASMR classified by trigger, intent & quality score — see the methodology

ASMR Statistics

By Alex Carter

How the ASMR video landscape is organised, by trigger and intent.

ASMR is a large online video category. Content is organised around triggers — whispering, tapping, personal attention, eating sounds, and ambient sound such as rain — and around the reasons people watch, such as sleep, study, and relaxation.
asmrregistry classifies videos by trigger, intent, and quality rather than by raw popularity, so the directory surfaces what fits a given use rather than only the most-viewed channels.

asmrregistry database

61 ASMR videos indexed
35+ trigger categories
13 use-case intents

How the category is organised

The most commonly reported triggers — whispering, tapping, and personal attention — appear across a large share of ASMR content (Barratt & Davis, 2015, surveyed which triggers experiencers find effective).
Beyond triggers, videos are grouped by intent: people search for ASMR to help with sleep, study focus, or general relaxation. The directory mirrors that structure.

From our own database

asmrregistry indexes ASMR videos and classifies each by trigger and intent. The per-page video counts shown across the site come from that database and update as new videos are processed.
Counts are descriptive of what is indexed; they are not market-size claims.

Top videos — 12 found

Frequently asked questions

How is ASMR content organised?

By trigger (whispering, tapping, personal attention, eating sounds, ambient sound) and by intent (sleep, study, relaxation). asmrregistry classifies videos along both axes.

What is the most commonly reported ASMR trigger?

Whispering is among the most commonly reported triggers in survey research on self-identified ASMR experiencers (Barratt & Davis, 2015).

How many ASMR videos does asmrregistry index?

The current indexed count is shown on the relevant directory pages and updates as new videos are processed. It reflects what the database holds, not a count of all ASMR videos online.

Cite this data

Attribution link:

Data: <a href="https://asmrregistry.com/asmr-statistics/">ASMR Registry statistics</a>