ASMR classified by trigger, intent & intensity rating — see the methodology

ASMR Registry Methodology

This page explains how we make decisions: what gets indexed, how intensity ratings work, how we assign trigger categories, and what "top videos" means on hub pages.

Trigger Classification

We classify videos by their primary trigger — the dominant sound or visual stimulus in the content. A video with whispering and tapping gets classified as whispering if that's the primary element. Secondary triggers are noted but don't drive categorization.

Trigger taxonomy covers 37 verified categories. Categories were derived from listening sessions and cross-referenced against community usage on Reddit's r/asmr. We add categories when a distinct trigger type accumulates enough high-performing content to warrant its own hub.

Intensity Ratings

Intensity (1–5 scale) measures how strong the tingle trigger is for a neurotypical ASMR listener. It's editorially assigned, not algorithmic:

Ratings are subjective and represent our editorial judgment. Your response may differ — ASMR is highly individual.

Video Ranking

Hub pages show videos ranked by view count as a proxy for community endorsement. We recognize this favors older content and established creators. We're actively working on recency-weighted ranking for future releases.

Intent Classification

Intent labels (sleep, focus, anxiety, study, etc.) describe the use case a video is optimized for. We assign these based on creator description, community usage, pacing, and duration. A 45-minute single-trigger video with slow pacing gets tagged as sleep. A 10-minute variety video gets tagged as general.

Data Sources

Content Standards

All written guides follow our editorial policy: answer a real question a person with a specific ASMR interest would ask, help them make a decision, or give them actionable information they can use immediately. Definitions and origin stories are excluded unless directly useful to the reader's decision.